In the evolving landscape of customer engagement, traditional marketing, like coupons and punch cards, are falling flat. Today's customers expect restaurant brands to know their menu favorites, dietary restrictions, and flavor profiles. In this session, we’ll explore how AI and machine learning technology delivers individualized experiences that drive loyalty, increased store visits, increased spend, and conversion to new and profitable menu items. Join us to learn practical examples on how brands are embracing individualization to create memorable experiences to delight customers and keep them coming back.